The landscape of e-commerce search has undergone substantial evolution, witnessing remarkable progress in enhancing user experience and meeting the ever-growing expectations of the discerning consumer. A persistent challenge facing e-commerce sites is how to move beyond the traditional keyword-centric search methods. This challenge has brought the industry to a inflection point where innovation is needed to stay stay relevant in the competitive market.
In this webinar, Michael and Russell discuss relevancy improvement methods such as ELSER and ELAND. Both methodologies promise a more dynamic and responsive search experience for users, shifting from keywords to vectors.