Insights

Meet MC+A’s Elastic App Search Connector

Overcome the Data Hurdle with an Elastic App Search Connector As an Elastic advanced reselling partner, we work with many organizations through their process of choosing Elastic App Search as the platform to power their next-generation digital experiences on.  Elastic App Search allows technical leadership within an organization to deploy the power of Elasticsearch as well as intuitive out of …

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The Roadmap to Maturity Delivering Intelligence Experiences

Why Our Approach to Maturity? MC+A specializes in providing strategy, experience, implementation, and support services to organizations looking to deploy ML, AI, and other related technologies to deliver intelligent and personalized experiences.  We focused on simplifying complex technology through a prescriptive methodology, transforming how users interact with information through technology. The Need for Process to Deliver Better Digital Experiences Most digital experience projects that involve search …

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MC+A’s Response to Covid-19

The MC+A team, like many of you, is following the ongoing situation with COVID-19. First, we would like to say that our thoughts are with everyone affected by this disease and its ancillary impact on the global community. Second, I want to state that MC+A remains committed to our customers’ success and are continuing to support our customers, some of …

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Interview: Thinking Out-of-the-Box with MC+A

Michael Cizmar, CEO of MC+A, describes identifying the key value drivers in solutions ideal for implementing Coveo. Coveo Partner Insights from Coveo Impact Thinking Out-of-the-Box with MC+A Transcript: MC+A is focused primarily on inside engine implementation. We take the platform and we enable it to do things that aren’t necessarily out of the box, whether that be a custom connector …

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MC+A expands investment in Ecosystem as an Elastic Advanced Reseller

Chicago based technology firm’s investment in the Elastic technology ecosystem expands solution offerings to customers seeking strategic consulting and implementation services focused around the Elastic Stack. CHICAGO, IL – [March 12, 2020] – Michael Cizmar + Associates, LTD (MC+A), a technology consulting firm and provider of advanced search, analytics and big data solutions, today announced its continued collaboration with Elastic, …

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Webinar: AI & Recommendations improve Catalog e-commerce

Amazon reports 35% of their sales come from recommendation systems. Tuesday, October 8, 2019 9:00 am PDT / 12:00 pm EDT / 5:00 pm BST / 6:00 pm CEST AI-powered search gives smaller e-commerces sites similar search and personalization features of giants like Amazon. These features help you keep more customers on your website and buying from you. Join MC+A …

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How your automotive e-commerce site can compete with Amazon

Amazon-like experiences for your auto parts e-commerce site give you an edge. According to CNBC, while other areas of the economy add payroll, retail “is one of just two industries that have lost jobs over the last few years.”  This reduction in jobs is the resulting outcome of consumers shifts focusing on online convivence and a focus on lower prices.  The automotive retail industry is no …

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Cognitive Search and User Intent

What’s in-between your users and a great experience is a search box. – Michael Cizmar Cognitive Search and The Forrester Wave update Last week, Forrester released “The Forrester Wave™: Cognitive Search, Q2 2019.”  Released initially in 2017; this report validates technology vendors across a variety of categories including market presence, strategy, and their current offerings with regards to Cognitive Search.  …

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PartzInsight’s AI Improves User Experience for Aftermarket Auto Parts

The Aftermarket is e-Commerce Recently, Hedges and Company reported that auto parts sales directly influenced by digital and e-commerce will increase to $152 billion by 2021.  Modern e-commerce is more than just having a storefront is all about search.  Industry research is suggesting that there are at least 70 million aftermarket product searches every month with Google.  A majority of …

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